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Retail Manager

Ho Chi Minh City
| Due Date: Jul 06, 2023
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Retail Operations

  • Direct operations of Retail business activities to ensure current and future plans of the organization are met.
  • Manage and supervise adidas sales and retail shops operations, including own retails, factory outlets, and offsite sales events
  • Develop business operational plans and delivery of contingency plans where necessary
  • Ensure compliance with all statutory and corporate affairs requirements on a timely basis as appropriate.
  • Enhance the standards and procedures regarding retail operations, customer services, are adhered to by retail staff
  • Manages retail development research and reporting process
  • Supervise and manage the customer service flow, including handling compliments and complaints
  • Work closely with Retail Back office, CRM and Retail Marketing team to develop effective communication of Marketing Plans to retail


  • Provides input to and participates in the design of adidas strategies in relation to retail development and sales achievement, including but not limited to buying, inventory and manpower
  • Sales planning and analysis for adidas retail shops
  • Participates in further development of retail structure and shops expansion
  • Provides budgetary input

Training & Development

  • Work closely with HR and Retail Training teams to plan and design all aspects of training and development for sales force, e.g. induction, on-the-job, product skills, customers service, selling technique training, etc
  • Work with Retail Training team to identify and recommend appropriate training courses for retail sales force
  • Ensures that all team members are properly trained and that all standards and policies & procedures are strictly adhered to
  • Field coaching and visits are required on a regular basis
  • Actively participates in all departmental level training and development initiatives and activities

Human Resource Management

  • Provides leadership and direction for the retail staff
  • Sets performance plans and reviews with team members
  • Plans include goals, key job responsibilities, competency development, measures, and follow-up activities
  • Reviews include goals, key job responsibilities, company values, competency development
  • Develops workforce planning for the sales force
  • Works closely with the HR Department on the plan and needs for the team
  • Cooperates with Retail Director, HR, Training, and District Managers to identify future leaders for adidas and builds development plans for and with them; at the same time monitor and review any under performers and builds improvement plans with relevant HR, Training and District Managers accordingly.
  • Provides coaching & feedback to subordinates
  • Performs a high level of teamwork


  • 10 years of retail operations in which 5 years must be in supervisory role in retail chain
  • Bachelor’s degree

For more information, please contact

Ms. Tran Thi Bich Nga (84) 6291 4188 - Ext: 517
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