RESPONSIBILITIES:
Strategic Partnership and Sponsorship Development: 40%
- This is the primary revenue channel and requires the most effort and strategic thinking.
Advertising Strategy and Execution: 30%
- Essential for brand visibility and direct revenue, requiring significant creative and strategic investment.
Client Account Management and Growth: 20%
- Vital for maintaining and growing existing revenue streams and ensuring client satisfaction.
Competitive Market Analysis: 5%
- Important for informing the other areas but less time-consuming on a day-to-day basis.
Revenue Forecasting and Performance Metrics: 5%
- Critical for setting goals and measuring success but typically involves periodic rather than continuous effort.
REQUIREMENTS:
- Bachelor's degrees in business, marketing, or a related field can be beneficial.
- From 5+ to 7+ years of experience in a similar role, preferably a strong understanding of the esports and gaming industry, including but not limited to knowledge of popular esports, trends, and key players in the market.
- Excellent in identifying, evaluating and forecasting business opportunities, making strategic decisions, and developing plans for growth.
- Proficiency in B2B sales and marketing strategies to promote products and services, unlimited sponsorships, advertising, and partnerships.
- Building and maintaining relationships with key industry stakeholders, potential partners, and clients and the ability to negotiate contracts, partnerships, and deals that benefit the company.
- Strong verbal and written communication in both Vietnamese and English are crucial for presenting ideas, proposals, and reports.
- Experience with CRM software, Microsoft Office, Google Workplaces or analysis tools
- The ability to gather and analyze market data to make informed business decisions, especially in the gaming and e-Sport industries.
- Managing resources of projects related to business development and ensuring executed effective outcomes.
- Collaboration with cross-functional teams and related vendors to achieve business goals.
- Knowledge of Korean, Japanese, or Chinese is a plus.